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San Juan
El Camino
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Sacramento, CA 95821
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El Camino Fundamental » Resources » The Creative Library » Creative Library 'iCENTER' » Creativity Introduction

Creativity Introduction

The New Creative Library

Much of the information below is taken from the July 19, 2010 Newsweek cover story on creativity


1.      A Crisis in Creativity

·         American creativity scores, which have been tracked by researchers for 52 years, are falling

·         Scores have been decreasing most significantly among American school children, grades kindergarten through 6th grade, since 1990

·         Many countries are making creativity development a national priority

·         In U.S. schools there is an emphasis on standardized curriculum and nationalized testing, and there is a lack of creativity development in our schools

·         A recent poll of 1,500 CEOs identified creativity as the #1 leadership competency of the future


2.      What Creativity Looks Like

·         One definition of creativity is: “Production of something original and useful”

·         Creativity is synthesizing diverse elements into meaningful products

·         Creativity requires divergent thinking: generating many unique ideas

·         Creativity requires convergent thinking: combining those ideas into the best result

·         Studies show lifetime creative accomplishments are three times higher from children who were identified as having high creativity versus those who were identified as having a high IQ


3.      Enhancing Creativity and the Science of Innovation

·         Fact-finding and deep research are vital stages in the creative process

·         Ability to synthesize diverse elements into meaningful products

·         Creative problem solving involves right brain and left brain activity

·         Search for patterns, alternative meanings & high-level abstractions

·         Focus attention, pull together disparate thoughts and bind them into a new idea

·         Use dual activation—both divergent and convergent thinking

·         Finally, evaluate the idea the brain has generated

·         Univ. of New Mexico study concluded that those who diligently practice creative activities improve their brains’ creative networks


4.      Creativity in Education

·         In 2008 British secondary-school curricula—from science to foreign language—was revamped to emphasize idea generation

·         Chinese schools are abandoning the drill-and-kill teaching style in favor of a problem-based learning approach

·         Creativity can be taught—J. Kaufman

·         Successful programs alternate maximum divergent thinking with bouts of intense convergent thinking

·         National Inventors Hall of Fame School is a new public school in Akron, Ohio teams focus on fact-finding, problem-finding, idea-finding, solution-finding, and a plan of action.

·         Students at the “Inventors School” (above) spend as much as three fourths of each day on project-based learning. The schools test scores have climbed to third in the city of Akron despite having 42% of its students living in poverty

·         We need to allow students to develop deep passions and pursue them wholeheartedly


5.      Your New Creative Library

·         The Creative Center in the Library houses creative problem solving resources which enable students and teachers to become engaged in learning projects while developing creativity

·         Print and online resources teach you different ways in which your creativity is already manifested, and enable you to discover ways to increase your creativity

·         Choose worthwhile projects to complete, and develop qualities of character in the process

·         Take advantage of the community of learners in the library and collaborate with your peers on a project

·         The library is a place that nurtures the development of passions in students because:

·         There are an infinite number of paths to explore

·         all students are encouraged to participate in their own learning

·         The welcoming, user-friendly environment invites the community of students to become involved in a free exchange of ideas and collaborate on innovative projects 


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