Tobacco Prevention Public Service Announcements (PSAs)

Discussion Guidelines for Teachers:

Always preview the PSAs before showing them to students to assess for appropriateness.
Allow at least 5-10 minutes for discussion of each PSA, longer if time allows and students are engaged. Do not show PSAs without a discussion to follow up. Students may misconstrue the actual meaning and message behind the PSA without a discussion.
Encourage students to share specific examples as they relate to the PSAs, however remind them that for privacy reasons, they should not use names or other identifiers.
You may have students think about some questions in their minds or journal rather than share out.

General Questions for use with all PSA’s:

What was the message or purpose of this PSA?
Was the PSA effective in delivering a clear anti-tobacco message?
Who is the intended audience and/or who would benefit from watching this PSA?
Why was this PSA created?

1. Finishers 2014 | truth

Only 9% of teens smoke. That's down from 23% in 2000. We can be the generation that ends smoking. Join us and let's #FinishIT.

https://www.youtube.com/watch?v=CNS0JaX9_X8

2. Black Hairy Tongue

See one of the nastiest side effects of dipping. Dipping definitely does you dirty.

https://www.youtube.com/watch?v=SGIZ9lgs67I

3. The Reality: 700 Daily Smokers

The Real Cost: tobacco facts

https://www.youtube.com/watch?v=_CaGg_NAtTg

4. The Real Cost Commercial: "Stay In Control"

This is a time when you’re gaining control of your life and finally making your own decisions. Do you really want to give up your newfound freedom to smoking? Symptoms of addiction can start after just a few cigarettes.

https://www.youtube.com/watch?v=WnqZoKZuHCg&index=5&list=PLgf1d4CujVYZYcAYxyINvs2jb3j9zx9WO

5. The Real Cost Commercial: "Bully"

Cigarettes are a lot like bullies. They like to control you, push you around and take your money. Smoke just a few and they could begin making decisions for you.

https://www.youtube.com/watch?v=zhbXENhrkTA&index=12&list=PLgf1d4CujVYZYcAYxyINvs2jb3j9zx9WO

6. The Real Cost Commercial: "In The Way"

Published on Aug 19, 2015

For some teens it only takes a few smokes for cravings to develop. And once that happens, cigarettes can get in the way of the things you enjoy most, like your band. Don’t let tobacco control you.

https://www.youtube.com/watch?v=NbccVk-sKbM&index=1&list=PLgf1d4CujVYZYcAYxyINvs2jb3j9zx9WO

7. The Real Cost Commercial: "Your Skin"

Published on Feb 4, 2014

The real cost of smoking goes way past just buying cigarettes. Smokers pay a serious price with premature aging and wrinkles. Are you willing to sacrifice your skin for a smoke?

https://www.youtube.com/watch?v=asarKLMCvdo&list=PLgf1d4CujVYZYcAYxyINvs2jb3j9zx9WO&index=11

8. Peer Pressure: Positive or Negative?

Straight Up – Reality Improve: Exploration of how peer pressure can be negative (drugs, alcohol) or positive (acceptance).

https://www.youtube.com/watch?v=nMqAw5kxTO8

9. Quit Smoking commercial [2007]

2007 television commercial for Quit Smoking campaign, featuring the effective blackened tar-soaked sponge.

https://www.youtube.com/watch?v=GM2C0fiZcp8

10. Its Like They're Smoking - 30 sec PSA

Kids remind parents about the dangers of second-hand smoke. When you smoke around your kids it's like they're smoking. Second-hand smoke can hurt lung growth and permanently damage lung functions in children. It's nothing to kid about.

https://www.youtube.com/watch?v=RnyueNDbvRI

11. Unpaid Tobacco Spokesperson | truth

They're the new face of Big Tobacco and they don't even know it. (Celebrity users)

https://www.youtube.com/watch?v=uTj4I9WUggw

12. The Real Cost Commercial: "#7000chemicals"

Every time you smoke a cigarette you’re inhaling a toxic mix of over 7,000 chemicals. Don’t set yourself up—it’s a losing battle.

https://www.youtube.com/watch?v=JvcBUf2Bzbs

13. Kids Aren’t Alright

E-cigs have been called the next generation cigarette - but who wants cigarettes around for another generation? Get the facts about kids and e-cigs at http://stillblowingsmoke.org. (:30 TV advertisement)
Like us on Facebook: http://www.facebook.com/TobaccoFreeCA

https://www.youtube.com/watch?v=jaMgWUBPeHY

14. What Could Go Wrong

Big Tobacco is all over e-cigarettes - in a BIG way. Find out why history can't be allowed to repeat itself athttp://stillblowingsmoke.org. (:30 TV advertisement)
Like us on Facebook: http://www.facebook.com/TobaccoFreeCA

https://www.youtube.com/watch?v=jcFgRPEiQGE

15. San Juan High School Anti-Smoking PSA

Anti-Tobacco PSA made by San Juan High School students (2014)

https://www.youtube.com/watch?v=OWFotrw5nqE&feature=youtu.be

Last Modified on September 14, 2015

Prevention Programs

Tobacco Prevention Public Service Announcements (PSAs)

Discussion Guidelines for Teachers:

Always preview the PSAs before showing them to students to assess for appropriateness.

Allow at least 5-10 minutes for discussion of each PSA, longer if time allows and students are engaged. Do not show PSAs without a discussion to follow up. Students may misconstrue the actual meaning and message behind the PSA without a discussion.

Encourage students to share specific examples as they relate to the PSAs, however remind them that for privacy reasons, they should not use names or other identifiers.

You may have students think about some questions in their minds or journal rather than share out.

General Questions for use with all PSA’s:

What was the message or purpose of this PSA?

Was the PSA effective in delivering a clear anti-tobacco message?

Who is the intended audience and/or who would benefit from watching this PSA?

Why was this PSA created?